Minihub CDP
Gym & Fitness

CDP & Automation for Gym & Fitness

Check-ins – manage memberships – book PT/classes in the Mini App, track member engagement, and retain and renew with ZBS.

Check-in & class packages Book PT/classes Customer retention via ZBS
Xem lộ trình Mini App
+48%
Renewal rate
-35%
Member churn
+25%
PT sessions sold
Challenge

Problems the Gym & Fitness industry is facing

Những rào cản khiến bạn khó giữ chân khách và tăng trưởng bền vững.

Members drop out midway

Members who come infrequently are easy to lose and may not renew — recurring revenue disappears without you noticing.

Don’t know who is about to leave

Lacking workout frequency metrics to identify “cold” members and retain them in time.

Manual membership management

Tracking card expiry and remaining PT sessions in notebooks/Excel is easy to mix up and miss renewal reminders.

Classes are sometimes empty, sometimes overloaded

It's hard to balance class capacity; bookings come in through scattered messages and are difficult to manage.

Ứng dụng CDP

Minihub CDP for the Gym & Fitness industry

Hợp nhất dữ liệu, thấu hiểu khách hàng và cá nhân hoá chăm sóc — tự động trên nền tảng CDP duy nhất.

Check-ins & workout frequency

Record every check-in to measure each member’s level of engagement.

Member profile

Save membership package, card expiry, remaining PT sessions, favorite classes, training goals.

Churn alerts

Detect members whose attendance is dropping to trigger early retention campaigns.

Book PT & class sessions

Members book PT sessions and group classes directly in the Mini App; the system prevents double booking.

Renewal reminder

Set your own reminder when your card is about to expire or your PT sessions are running out — increase renewal rates.

Challenges & loyalty

Create streak challenges, earn points, and use leaderboards to keep workout motivation going.

Lộ trình Mini App

Zalo Mini App implementation roadmap for Gym & Fitness

Gradually bring the Gym & Fitness industry onto Zalo Mini App — start fast, scale step by step with data.

1
Giai đoạn 1

Digital passes & check-ins

Members check in with QR and view their membership package, card expiry, and remaining PT sessions on Zalo.

QR Check-in Membership package
2
Giai đoạn 2

Book PT & class sessions

Book PT sessions, group classes, and view trainer schedules right in the Mini App.

Book PT Class
3
Giai đoạn 3

CDP profiles

Combine attendance frequency, goals, and packages to score engagement and flag churn.

Frequency Churn
4
Giai đoạn 4

Automation ZBS

Renewal reminders, bring inactive members back, and send milestone congratulations via ZBS.

Retention ZBS
5
Giai đoạn 5

Challenges & referral

Streak challenges, leaderboards, and rewards for inviting friends to work out together.

Challenge Referral
Automation · Zalo ZBS

Automated Marketing Script for Gym & Fitness

Trigger theo hành vi khách hàng → gửi tin Zalo ZBS đúng người, đúng thời điểm với tỷ lệ mở > 90%.

Trigger
No workouts for 10 days
Minihub CDP · Zalo ZBS

Your muscles miss you 💪

Come back to the gym this week and get 1 free PT session. Book now to get back in shape!

Xem ngay
Trigger
Card expiring soon
Minihub CDP · Zalo ZBS

Your pass is about to expire ⏳

Renew within 5 days to keep your current rate + get 2 free sessions. Tap renew now in the Mini App.

Xem ngay
Trigger
Workout milestone achieved
Minihub CDP · Zalo ZBS

Congratulations on your 50th workout! 🏆

You’re truly persistent! Earn a badge and a nutritious drink voucher at the counter.

Xem ngay
Trigger
Class schedule reminder
Minihub CDP · Zalo ZBS

Yoga class at 6:00 PM today 🧘

You’ve booked today’s evening Yoga class. Remember to arrive 10 minutes early to warm up!

Xem ngay

* Chi phí gửi ZBS tính trực tiếp bởi Zalo Cloud — Minihub CDP không thu phí chênh lệch.

Case Study

PowerFit Gym Chain

Digitize membership cards, track workout frequency, and retain members with ZBS. Renewal rate increased by 48%, while churn dropped sharply.

+48%Renewal
-35%Churn
15KDigital members

"We identified members who were about to stop working out early and brought them back before it was too late."

Operations — PowerFit Gym Chain

Ready to grow with the Gym & Fitness industry?

Đăng ký tư vấn miễn phí — chúng tôi đề xuất lộ trình Mini App, CDP và kịch bản ZBS phù hợp với mô hình của bạn.

Responds within 24h • No commitment • 24/7 support

Messenger Chat on Zalo Zalo Contact for consultation